Tuesday, June 19, 2007

UK Podcasters Get Unsigned Act Into Charts

UK band Koopa have once again entered the top 40 in the Official UK Singles chart, thanks to a promotional campaign which utilises the coordinated efforts of UK podcasters. Their latest single 'The One-Off Song for the Summer' charted at number 21 in the Official UK Top 40 on Sunday 17th June, and is currently at number 15 in the Official UK Download Chart.

Martin Devaughan of Green Dragon Media, the man who first introduced Koopa to podcasting as a way of promoting their material, said:

"I think this is a big achievement, charting not just in iTunes, but in a country's national chart. It's directly led to the band supporting INXS this Thursday 21st June at the Hammersmith Apollo in London."

Koopa said, "That's a whole ten places higher than our last single 'Blag, Steal & Borrow' and meant we achieved our aim of become the second unsigned band to get into the top 40... as well as the first! ... So THANKS!"

Saturday, June 02, 2007

Google Buys Feedburner

After rumours dating back over a year, finally the news has been released - via CEO Dick Costolo's blog, with the headline: "It's Tru-gle!" that Google have bought Feedburner. The deal is said to be worth US $100 million.

Costolo said the overlap between FeedBurner and Google is "almost perfect . . . really an identical fit. It's a natural fit. It's a great opportunity to combine our vision."

Feedburner run an estimated 60% of all RSS - RSS traffic currently accounts for 10% of internet.