Joost In Time? Broadcasters Get Nervous

Sending shivers down the spines of broadcasters everywhere, the founders of Skype now look set to change the TV map as they did telephony, as their much-previewed Venice Project hit the streets yesterday, re-titled Joost.

The BBC's famously "objective" reporting deserted it as their correspondent Rory Cellan-Jones stated, "But the big question is what is there to watch? So far, it is hard to see a compelling reason to switch on to Joost, which will be a free service supported by advertising."

Citing BTVision, Channel 4's 4OD service, and Babelgum as likely competitors, there was no mention of the original features or the different take on TV which Joost seems to offer, nor the developers' previous form, which would seem to indicate that Joost may just have a very good chance of re-inventing online entertainment.